Tips & Tools 
Blog Marketing Works When You Jump Out of The Box
Vantage21st will help you select and set up the best blogging environment for your business or non-profit. We will work with you to jumpstart your blog and coach you through to blogging success.
A blog is a place to connect and share with community. It is not a place to deliver a sales pitch. Share with others and provide lots of helpful information. Everybody responds positively complimentary information.
Perhaps you have a garden supply business or a nursery. Provide helpful gardening tips blog like how to set up a raised bed garden or how to grow beautiful indoor orchids. Host a workshop using your blog as your meeting room. It's fine to work in helpful product suggestions along the way. Just don't make sales the blog's focus. A blog is the consumate soft sell environment.
- Set Up your own blog, see our Tips pages
Eight Great Reasons Why Every Business Needs to Blog
Blogging builds strong customer relationships
Blogging will empower you to have meaningful conversations with your audience. Strong personal conversations lead to lasting customers.
Blogs build trust between you and your community
Trust is the all important factor in any customer relationship. Blogging will provide a venue where your visitors will get to know you personally building trust along the way
Blogs establish your leadership position in your community
You become the authority in your area of interest. This boosts your credibility and that leads to increased trust.
Blogging delivers enormous impact for very little money
Time is the capital of the blogsphere. An hour a day spent blogging will repay you richly in new customers, increased sales and loyal repeat customers. No more expensive website set ups and costly web page updates. Blog your way to success for pennies a day.
Blogging engages your customers making them part of your success
Blogging will attract rich content posted by your audience creating an ongoing rich stream of fresh, compelling information. This engagement is great for attracting and retaining visitors and building your community.
Blogging creates a searchable archive of valuable information
This is the information equivalent of money in the bank. The more valuable and easily accessible information your blog holds the easier your life will be. You can refer customers to past posts or use a blog to train new employees. Search engines will index all the information held in your archives bringing more customers to your website over time.
Blogging provides tasty search engine food
Google, Yahoo! Search and MSN Search love a rich smorgasbord of farm fresh information. Fresh content is one of the top goals of search engine optimization. Blog often and blog well.
Your visitors help you by adding continual fresh content
Best of all your visitors will help you keep your content fresh and interesting. A lively blog will go a long way towards attracting and retaining loyal customers. User contributed content will elevate your capital with search engines.